For over 75 years, Iverson Auto Group has been proudly serving the communities of Mitchell, Huron, and the surrounding areas with a commitment to excellence in the automotive industry. As a third-generation, family-owned dealership, we are built on a foundation of integrity, reliability, and customer satisfaction. Whether you’re shopping for a new or pre-owned vehicle, seeking auto service, or exploring our selection of trailers and powersports, Iverson Auto Group is here to meet all your automotive needs.
At Iverson Auto Group, we believe in more than just selling cars—we’re dedicated to building lasting relationships with our customers. Our team of experienced sales professionals, technicians, and support staff works tirelessly to ensure every customer has a seamless experience, whether you’re visiting our dealership in Mitchell or Huron. We carry a wide range of brands, including Jeep, Ram, Ford, and more, offering you the best selection in South Dakota. Our service centers are staffed with certified technicians who are passionate about keeping your vehicle in top condition.
Beyond our commitment to exceptional service, Iverson Auto Group is deeply invested in the local community. We are proud to support numerous local organizations, events, and charities, giving back to the communities that have supported us for decades. From our sponsorships of local sports teams to our involvement in community events, we take pride in being a part of the fabric of Mitchell, Huron, and the surrounding areas. Visit us today to experience the Iverson difference—where honesty, quality, and community come together.